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AngleLab — The shortest path to what sells. Limited spots available.

AngleLab. The shortest path
to what sells.

15 angles. 30 days. One clear winner that can scale your brand.

By The Teaser Company — 500+ brands in 6 years.

See how it works ↓

Trusted by teams from:

Superbottoms Logo Pilgrim Logo The Man Company Logo Wellbeing Nutrition Logo Wrangler Logo Levi's Logo

Case Study: Multiple angles for one product

Product Features

Aveeno product features highlighting natural ingredients Aveeno product listing with detailed features Amazon listing showcasing product benefits Product features and ingredient highlights Aveeno ingredients breakdown showing oat milk and almond extract Natural ingredients composition for Aveeno shampoo Ingredient story and benefits breakdown Natural ingredient showcase for hair care

Transformation

Before and after hair transformation showing dry vs soft hair Hair transformation results with Aveeno treatment Visual proof of hair improvement with before after comparison Hair care results and transformation showcase

Lifestyle

Aveeno shampoo in elegant bathroom setting with natural lighting Lifestyle integration showing daily hair care routine Natural lifestyle setting with Aveeno hair care products Lifestyle photography for hair care products Natural lifestyle integration with beauty routine Aveeno product with milk splash emphasizing gentle care and hydration Professional product photography showcasing gentle formulation Studio photography highlighting soothing hair care benefits

Natural Story

Aveeno with natural oats and almonds showcasing ingredient story Natural ingredient catalogue featuring oat milk benefits Product catalogue emphasizing gentle natural care Natural ingredients catalogue and benefits Product catalogue featuring natural hair care solutions

Why Most D2C Brands Struggle

  • No clarity on what message converts
  • Rising CAC with no direction
  • Creative fatigue kills ROAS
  • Founders run guesses, not tests
  • Teams recycle the same ideas
  • PMF becomes trial, error, and burn

AngleLab fixes this with one thing:

Real data. Not opinions.

What AngleLab Actually Does

AngleLab is a 30-day sprint built to cut the noise and tell you exactly what angle your market responds to.

Icon for 15 Angles

15 strong angles

Covering hooks, value props, objections, offers, and themes — crafted specifically for your brand.

Icon for Performance Data

Live performance data

Real-time metrics showing you what clicks and what fails. Daily updates. No guessing.

Icon for Clear Winner

A clear winner

The angle that resonates with your market, backed by real data from live tests.

Icon for Communication Direction

Communication direction

A clear messaging framework your brand can scale with — no more creative guesswork.

Simple. Quick. No drama.

How AngleLab works

Step 1 — Understand the brand

You fill a short brief. We run a quick audit and category study.

Step 2 — Build 15 angles

We craft angles that cover hooks, value props, objections, offers, and themes.

Step 3 — Test everything live

All angles run on Meta. You see what clicks and what fails. Daily.

Step 4 — Winner Pack + Roadmap

You get your winning angle, hooks, messaging, creative directions, and a clean plan to scale.

Why Founders Choose AngleLab

  • Removes guesswork
  • Gives clarity before spending lakhs on creatives
  • Finds PMF direction fast
  • Helps you understand your user at a communication level
  • Saves months of random testing
  • Works for launch-stage and scale-stage brands
  • Built on insights from 500+ D2C brands

What You Get (Deliverables)

  • 15 angles
  • Angle performance leaderboard
  • Winning angle breakdown
  • Hook and offer insights
  • Competitor messaging map
  • USP and positioning recommendations
  • Creative directions for ads
  • Scaling roadmap
Sample daily report showing KPIs, ad angle comparison, insights and next steps.

Everything you need to move forward with confidence.

Dashboard Snapshot

You'll see:

  • How every angle performs
  • R/Y/G performance scoring
  • CTR, CPC, CPM, CPR
  • Daily updates
  • Clear winner signals

Industry leaders trust AngleLab

"We never thought there would be such unique insights waiting to be uncovered through iterative creative testing."

Siby George Mathews

Brand Head, Superbottoms

"D2C is all about angles, concepts, hooks and their iterations. The sooner you figure out the winning formula, the sooner you win!"

Rishubh Satiya

D2C Marketing Leader

"The combination of creative analytics and ORM has given us our brand face today - the one and only Janaki Paati"

Veeraraghavan BV

CMO, Sweet Karam Coffee

Who This Is For

  • D2C founders launching new PMFs
  • Brands stuck at the same revenue level
  • Teams unsure what to scale next
  • Founders preparing for shoots or big campaigns
  • Early-stage brands who want clarity before burning money
  • Anyone tired of guess-based marketing

Pricing

Tier 1 — Up to 2 PMFs

₹1,00,000

You get:

  • 15 angles tested
  • 50+ creatives tested during the sprint
  • Winner angle
  • Scaling roadmap

Tier 2 — 3+ Products

₹2,00,000

You get:

  • 15 angles tested
  • 100+ creatives tested
  • Video strategy included
  • Winner angle
  • Scaling roadmap for multi-product growth

No small tickets.

No complicated tiers.

Serious founders only.

Frequently Asked Questions

Do we need to be already selling?

Ideally yes; even a small base helps signal. Pre-launch testing works with mockups or early orders.

What budget is required?

We’ll define a minimum ad spend to ensure statistically significant data across 15 angles.

What if none of the angles perform?

That’s valuable data. We’ll analyze what didn’t work and recommend pivots to product, offer, or messaging.

What channels do you test?

Primarily Meta and Google; we select based on your category, audience, and goals.

What do you need from us?

Access to ad accounts, brand assets, prior learnings, and a point-person for approvals within 24 hours.

Find the angle that will scale your brand.

Your clarity starts here.

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